Digital Marketing

Simple solutions for complex connections

What is Digital Marketing?

Digital marketing is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel.

Module 1: Content Creation

Adobe Photoshop, CorelDraw, Freepik.com, Canva.com

Module 2: Google Tools

Google Business, Google Adsesse, Google Adwords, Google Analytics, YouTube etc.

Module 3: Social Sites Promotion

Facebook, Instagram, Youtube, Linkedin, Twitter etc.

Module 4: Websites and SEO

Basic knowledge about website creation(using Bootstrap, Wordpress), SEO On-Page, Off-Page

Photoshop

Photoshop is a professional graphics software that offers almost endless possibilities. There are several versions of this software, the most successful being Photoshop CS5. This software is used by a large number of professionals designers.

CorelDraw

Coreldraw is vector-based designing software that is used for creating logos, flexes, brochures, invitation cards and any kind of vector designing based on the lining. In it each object can be edited separately, meaning that the shape, colour, size and position can be changed.

PHP

PHP (recursive acronym for PHP: Hypertext Preprocessor) is a widely-used open source general-purpose scripting language that is especially suited for web development and can be embedded into HTML.

Bootstrap

Bootstrap is a compilation of several customizable web-design elements and functions, all packaged in one tool. Developers who use Bootstrap to create their website, choose the elements they want to use with the certainty that they will not be incompatible with each other.

CSS3

CSS is a style language that defines the presentation of HTML documents. For example, CSS covers fonts, colors, margins, lines, height, width, background images, advanced layouts, and more. Wait to see!

HTML5

HTML5 has been released with the primary purpose of improving the World Wide Web for developers and users. As mentioned earlier, the biggest advantage that HTML5 has over its predecessor is that it has very good audio and video support.

JavaScript

JavaScript is a programming language that allows to make an interactive website (for example to make games, to display responses dynamically when the user clicks a button or enters data, animate the page).

Dreamweaver

Adobe Dreamweaver is a website development program originally created by Macromedia. It is now developed by Adobe Systems, which acquired Macromedia in 2005. Dreamweaver is available for both Windows and Mac operating systems.